Muse

Are you trying to find a way to reach a new audience, grow your brand, or just gain some new ideas? Want to know the solution? Throw a PARTY! This is not a joke.When you plan, sponsor and pull offa really great event you’ll be seen as a...

Two Worlds Collide: From Restaurant Industry To PR Growing up, I was a shy, awkward gal that was terrified of talking with strangers or branching outside of my comfort zone. I didn’t know how to interact or talk with people that I didn’t already know...

There are many things to consider when designing a logo. Be aware that design is a cyclical, and often, on-going process where a balance must be found between creative freedom and specific business constraints set by the client. Before diving into it, there are some...

I often find antique shops fascinating - rusty jewelry, old Coca Cola bottles, musty and heavy floral dresses my grandmother would wear back in the 60’s. etc. I would never spend any money to own one, but I feel infinite admiration and inspiration through the vintage work of art. Then I question, “Why is it so...

This blog post assumes that you’re not completely new to running Ad Campaigns on Facebook. This is not a step-by-step guide, but rather some tips and tricks for fellow online advertisers! The first question you should be asking yourself when creating a Targeted Ad, is what...

Creating a Successful Brand on Instagram   By Sarah Thrall, Social Media Assistant    In today's world of online connections, it is no secret that social media is at the core of marketing and advertising values. Between Instagram, Twitter, Facebook, and even Snapchat, social media platforms work as tools to...

The Path To Muse Group Tips for a new business owner, from our owner   One day I woke up and realized I was tired of working for other people. Weird, right? I decided I was going to quit a good paying 8-5, Advertising & Public Relations agency with benefits and...

How to Manage Multiple Social Media Pages -by Ashlee McDougall, Social Media Coordinator Fresh content and social media are king in the digital age, so it’s critical for new businesses to have a strong presence to attract new customers and engage with existing ones. Posting engaging...

Written by: Claire Santamaria, Public Relations Assistant In Public Relations, two essential components are how you network and how you convey your message. Event planning is similar in that it is always helpful to know the right people or make new connections that will help spread...

By Laura Levin, Muse Group SEO Specialist   SEO, or search engine optimization, is the process of optimizing a website so that when a potential customer searches key terms related to your business, you pop up. When you rank on the first page for key terms, you are more...