Muse

Social Media tends to get a bad rap these days. From Fake News to Instagram Bots, many people wonder, is adding your business to these platforms even worth it? Let’s break it down to demystify Facebook and Instagram. They are both a fantastic way to connect...

Relating a Sale to a Pitch Coming from the College of Business at the University of Nevada, Reno, I was taught to have a very logical mindset. During my first internship experience in PR, I came in with a different perspective on many things because of...

Are you trying to find a way to reach a new audience, grow your brand, or just gain some new ideas? Want to know the solution? Throw a PARTY! This is not a joke.When you plan, sponsor and pull offa really great event you’ll be seen as a...

There are many things to consider when designing a logo. Be aware that design is a cyclical, and often, on-going process where a balance must be found between creative freedom and specific business constraints set by the client. Before diving into it, there are some...

I often find antique shops fascinating - rusty jewelry, old Coca Cola bottles, musty and heavy floral dresses my grandmother would wear back in the 60’s. etc. I would never spend any money to own one, but I feel infinite admiration and inspiration through the vintage work of art. Then I question, “Why is it so...

This blog post assumes that you’re not completely new to running Ad Campaigns on Facebook. This is not a step-by-step guide, but rather some tips and tricks for fellow online advertisers! The first question you should be asking yourself when creating a Targeted Ad, is what...

Creating a Successful Brand on Instagram   By Sarah Thrall, Social Media Assistant    In today's world of online connections, it is no secret that social media is at the core of marketing and advertising values. Between Instagram, Twitter, Facebook, and even Snapchat, social media platforms work as tools to...

The Path To Muse Group Tips for a new business owner, from our owner   One day I woke up and realized I was tired of working for other people. Weird, right? I decided I was going to quit a good paying 8-5, Advertising & Public Relations agency with benefits and...

How to Manage Multiple Social Media Pages -by Ashlee McDougall, Social Media Coordinator Fresh content and social media are king in the digital age, so it’s critical for new businesses to have a strong presence to attract new customers and engage with existing ones. Posting engaging...